Next to a name, a logo and identity are probably the most memorable things about any company or organization. In fact, in some notable cases (like Nike and Apple), the logo (or mark) might be more important.
As a designer, my objective is to understand what a company wants to communicate to its clients and create a memorable mark that communicates those things—perhaps even peppered with a little bit of the organization's culture and vibe.
Check out some of the identities I've helped organizations craft by clicking on the images below.
